Laghu Udyog Bharati, Pune Ikai successfully conducted an insightful seminar on “Social Media Presence for Entrepreneurs” led by Shri Prashant Dandekar of Marathi Kida Creative Media LLP. The session focused on empowering entrepreneurs to strategically build and strengthen their digital identity in today’s competitive business landscape.
Before diving into the core topic, Maharashtra State President Shri Amit Ghaisas shared his valuable experiences from the prestigious World Economic Forum meetings held in Zurich and Davos, where he represented Maharashtra’s MSME sector. He provided deep insights into global economic discussions, international business perspectives, and the growing importance of MSMEs on the world stage. His address inspired participants to think beyond local markets and align their businesses with global standards.
The main seminar emphasized selecting the right social media platforms, creating authentic raw content, and leveraging organic growth strategies to build a strong personal and business brand. Entrepreneurs were guided on how consistency, storytelling, and meaningful engagement can significantly enhance brand credibility and customer trust without heavy advertising expenditure.
The monthly meeting witnessed enthusiastic participation from a large number of business owners. Beyond knowledge sharing, the event fostered strong networking opportunities, enabling entrepreneurs to connect, collaborate, and exchange ideas for mutual growth.
Pune Zone President Shri Manoj Dharap and Pune Ikai President Shri Shailesh Manohar were also present, further strengthening the spirit of leadership and unity within the organization.
The seminar successfully blended global exposure, practical digital strategies, and collaborative networking — reinforcing the commitment to empowering MSMEs for sustainable growth.

